Do it once, and every chat after that already knows who you are and writes the way you write.
Here is the thing nobody tells you. Out of the box, AI does not know you. Every new chat is a stranger you have to introduce yourself to all over again. That is why the answers feel off and sound like a robot.
The fix is not a better prompt every single time. It is setting your AI up once so it remembers who you are and writes the way you write. You do this in one afternoon. Then every chat after that already knows you.
This guide walks you through it, step by step. No tech skills needed — if you can copy and paste, you can do this. We’ll use Claude as the example, but the idea works in most AI tools.
A Project is a workspace inside your AI that remembers everything across every conversation. Set it up once, and every chat inside it already knows your context. Without a Project, every new chat starts from zero. With one, you build on what came before.
How to do it: Open Claude. In the left sidebar, click Projects, then Create Project. Name it something simple — your business name works great.
PRO TIP
Make a separate Project for each part of your life. One for the business, one for personal. That way your client emails never get mixed up with your grocery lists — each Project keeps its own memory.
This is the step everyone skips. Then they wonder why the answers feel generic. The fix is to actually introduce yourself, the way you’d brief a new hire on day one.